Footage of a bizarre road traffic accident from Russia has emerged, showing what happens when a truck carrying a huge consignment of flour crashes into the side of a building. As you can imagine, enormous tufts of white powder explode into the air and engulf everything in sight.

The incident occurred in Saratov and shows the driver failing to negotiate a tight bend and losing his control. He careers into a block of apartments and only narrowly misses a passenger, who can be seen running away, frantically.

Unfortunately the driver didn’t make and later died in hospital. No one else was injured at the scene, though. Witness the incident for yourself here in this dash cam video: